Leading Stories, Articles

January 1st, 2010

Psychologists’ research focuses on metaphors

By Catherine Robertson Souter

Human language is rife with metaphors. We label an easy work assignment as a “piece of cake” and call a difficult task an “uphill battle.” In fact, metaphors are so common in the way we talk that we don’t really notice them – or attach much importance to them. There’s a movement within social psychology to take a closer look at those metaphors we so casually toss around like a football at a backyard picnic. Current research into the metaphors we use most often, for instance that a person can be “warm” or “cold,” or that we can feel “close” [More]